An online blogof a web developer.

In what could be considered the very opposite of an April Fools, Microsoft released it’s first version of Project Spartan, it’s new web browser bundled in with the Windows operating system. This means it’s official, Internet Explorer is no more. Well, unfortunately that’s not entirely the case; those still using older versions of Windows may still task us web developers with having to try and hack some code together to make a website work on a thoroughly ancient platform.

It surprises me the number of new clients that come to me that don’t have any way of measuring the success of their website. A growing number of businesses seem to have a website built and then work on the assumption that simply being on the web is enough to bring people to their site. They don’t know how many visitors they get regularly, how many are returning, how long they spend on your site, where they’re visiting from and what device they’re accessing your phone from. These are all things that can be relatively quickly accessed through Google Analytics.